Just three points separate the top five in the Championship after promotion-chasing Fulham, Brentford and Nottingham Forest secured wins.
Manchester United got Odion Ighalo on loan, West Ham spent big on Jarrod Bowen and Marko Pjaca left Juventus on deadline day.
Stoke have a seven-point buffer over the bottom three after two second-half goals saw them past Swansea at the bet365 Stadium.
Derby County fans finally got to see Wayne Rooney in action on Thursday and he did not disappoint.
A late own goal from Wes Harding sent Leeds United above West Brom in the Championship table, while Fulham have moved up to third.
Championship leaders West Brom let in a late equaliser at Barnsley on Boxing Day but Leeds were unable to capitalise.
Fulham cut the gap to second-placed Leeds to nine points with a valuable 2-1 victory over Marcelo Bielsa's men at Craven Cottage.
Leeds United's failure to hold onto a 3-0 lead against Cardiff City means West Brom end Saturday at the Championship summit.
A 1-1 draw with lowly Wigan Athletic denied West Brom the chance to climb back above Leeds United at the top of the Championship.
West Brom recorded the biggest win of Slaven Bilic's tenure to go back to the top of the Championship with a 5-1 thrashing of Swansea City.